Ultimate List of Blogging Income Reports
Blogging is constantly lauded as one of the best ways to make money online.
Rightfully so: the proof is all over the internet in the form of income reports.
Bloggers big and small publish income reports in the spirit of transparency as well as to show blogging hopefuls just how much money they can make with their own blogs.
But not all blogs publish income reports. Some may have at one point, but stopped because
- They’ve stopped serving their original purpose (to show bloggers how lucrative blogging can be) as they’ve had several successful years/months of blog income
- They become too time-consuming once you reach a certain level of income – you’d rather focus on higher-ROI activities
- Privacy reasons
Instead of making you look all over the place for proof that blogging can make you wealthy, we’ve compiled the ultimate list of blog income reports right here.
So if you’re ever stagnating and need a little motivation, revisit this article to grasp just how much you could make if you work at it.
Can You Really Make Money Blogging?
It’s hard to believe you can make any money writing about whatever you want from wherever you want on your own schedule, let alone 6 figures.
Part of the reason is we’re taught to associate money earned with time spent. That’s how most of the economy works – employees either get paid by the hours or they put in their 40 hours (more or less depending on industry and job title) and are paid a salary based on that.
Thus, even if you see that blogger X made several thousand from their blog last month, it just doesn’t seem real, almost like they got lucky or something.
But the truth is, anyone can make money blogging if they put in the work.
See, even the highest-earning bloggers all started from 0. They had to fight for months, or even years, to build their blogs and their audience. For many, it took them years to see even a dollar return on their blog investment.
Plus, many of them started their blogs years or even decades ago, when doing so was harder. If they can build a multi-six figure (or even multi-million) dollar blog without the modern tools and advice you have today, then you can do it.
And you can probably do it faster than they did.
So it’s never too late to start your own blog.
Which Niches Make the Most Money?
We aren’t going to lie and say every blog niche is created equal. Some niches have more opportunity than others.
These tend to be the “Big 3”:
- Relationships (primarily romantic)
However, there are nearly endless sub-niches (and sub-sub-niches) within the Big 3. For example, if you’re an older adult looking to get in shape and stay fit, you could start a fitness blog targeting other older adults.
But the Big 3 aren’t the only places to look.
As you’ll see below, there are bloggers in nearly every field imaginable making a good living. Whether it’s board games, motherhood, or German cars, there’re at least a few blogs making great money blogging about it.
We aren’t just going to show you the big blogs pulling in tens of thousands a month, either, because not every blogger is ultra-rich. Some are making enough to live a middle class lifestyle and nothing more.
We’re going to show a wide range of incomes, as we think it’ll present a more realistic picture of blogging as a business model.
So without further ado, check out our ultimate list of blog income reports.
Pat Flynn – The Smart Passive Income Blog
Latest Monthly Income Report: December 2017 – $167,553.31
(Note: Pat hasn’t published a monthly income report since December 2017.)
Pat Flynn’s Smart Passive Income Blog is the gold standard of online passive income. On top of general online business advice, he writes about everything related to online passive income:
- Affiliate marketing
- Email marketing
- Niche sites
As for that dollar figure, $167,553.31 was an average, if not slightly below-average month for Pat. Not all of that was from blogging, but $105,619.93 of that alone was just affiliate earnings on his main site.
That doesn’t even account for his niche sites, course sales, and other blogging-adjacent income streams.
Pat heavily emphasizes blogging in his teachings. So this is a good website to check out not only to see your earning potential as a blogger, but also to sharpen your blogging skills.
John Lee Dumas – Entrepreneurs On Fire
Latest Monthly Income Report: August 2019 – $156,316
Entrepreneurs On Fire, or EOFire, is a blog and podcast that pumps out inspirational and helpful content to motivate entrepreneurs.
In addition to John’s regular blogging and podcasting on all things business, he interviews famous entrepreneurs like Gary Vaynerchuk and Tony Robbins.
Most of EOFire’s income comes from two sources:
- Affiliate Marketing – Products and courses in the online business/personal development space
- EOFire Sponsorships – Other businesses pay to get a shoutout on EOFire’s podcast
EOFire also earns money selling their own products:
- Online courses
- Journals – These are step-by-step guides meant to help entrepreneurs with goal-setting, productivity, and more
Michelle Schroeder-Gardner – Making Sense of Cents
Latest Monthly Income Report: May 2019 – $69,085
Making Sense of Cents is one of the largest personal finance blogs that was started by one person. Michelle writes about a wide variety of personal finance topics, including but not limited to
- Debt payoff
- Budgeting tips
- Money-saving ideas
- Product reviews
- Side hustle ideas
She even has a section that teaches you how to start your own blog.
The last income report we could find that actually listed this blog’s earnings was for May 2019. The blog earned $69,085.
According to several newer income reports that don’t disclose exact numbers, the blog now clears 6 figures each month.
In August 2019, over 50% of this income came from affiliate marketing. Sponsored partnerships came in second, with online courses a close third. The blog made a little bit of money off display ads, but it was only a sliver of the blog’s overall income.
Deacon Hayes – Well Kept Wallet
Latest Monthly Income Report: August 2017 – $17,714
Well Kept Wallet is another titan of individually-run personal finance blogs. Deacon Hayes launched it to document his efforts to pay off $52,000 in consumer debt.
Good for him, because his efforts to improve his financial situation not only resulted in less debt, but also more income in the form of a full-time blog covering all sorts of ways to save and make money.
Deacon stopped publishing his blog’s income after August 2017, probably for privacy reasons. We can see why: January 2017 – June 2017 saw relatively stagnant income, with monthly income floating around under $10,000.
In July, his income dramatically increased, so it’s safe to assume that it’s only gone upwards from there.
Go back a little further to 2016, however, and you’ll see he was barely cresting $1,000 a month only a year prior!
If that’s not a testament to the power of blogging, we don’t know what is.
As for his income sources, he makes money primarily from affiliate marketing, ads, and his two personal finance courses.
Kristen Larsen – Believe In A Budget
Latest Monthly Income Report: July 2018 – $18,128.60
Believe In A Budget is a personal finance and side hustle blog focused on helping women start their own side hustles as well as teaching finance and budgeting tips.
Believe it or not, this $18,128.60 income in July wasn’t all that great of a month for Kristen. She did state that she fell behind on a few things in July, resulting in a lower than normal income.
Go back only only 3 months and she was only a few hundred short of $110,000 in ONE MONTH.
But anyways, $9266.50 of her $18,128.60 earnings came solely from her own courses and other products. $8,132.50 were affiliate earnings, and the last $729.86 was from ads.
As you can see, ads are great in the beginning of your blog, but affiliate marketing and creating your own products is much more lucrative.
Alexa Mason – Single Moms Income
Latest Monthly Income Report: January 2019 – $5,472.71
Single Moms Income is about just that: Alexa, a single mom herself when she launched the blog, wanted to teach other single moms how to break out of the paycheck to paycheck lifestyle during the extreme time crunch that comes with single motherhood.
Granted, this blog doesn’t pull in the same magnitude of money as some of the previous blogs, but we bet her expenses aren’t too high proportionally.
On top of that, Alexa herself strongly believes a lot of people spend too much on things they don’t need; she sounds like she knows what she values and “only” $5,000+ a month is enough for her to live a life that makes her happy.
At the end of it all, she’s making plenty of money and has plenty of time to enjoy the money now that her blog is paying her a good salary each month.
Rosemary Groner – The Busy Budgeter
Latest Monthly Income Report: January 2017 – $86,438.83
The Busy Budgeter is a blog that aims to help anyone organize their budget, get their life in order, and save/make more money.
Rosemary, the woman behind the blog, is big on Pinterest too. She uses it for marketing, but she also teaches you how to use it on The Busy Budgeter.
Rosemary made most of her money in January 2017 from her own products, $58,794 to be exact. Her 2nd highest earning method was affiliate marketing at $19,300.83. After that is ad networks and sponsored posts at $4,744 and $3,600 respectively.
Jeff Rose – Good Financial Cents
Latest Monthly Income Report: $151,168.01 (total), $48,697.38 (blog)
Personal finance bloggers are not opposed to puns, it seems. What’s funnier is the $0.01 at the end of that massive income number.
But we digress.
Good Financial Cents is run by Jeff Rose. Jeff isn’t an average person who simply shared their personal finance story on a blog; he’s actually a Certified Financial Planner AND a CEO of his own wealth management firm called Alliance Wealth Management AND an author of a personal finance bestseller.
He also sells life insurance, being a big believe himself in it.
His blog, which has grown so much that he now has several writers working for him, aims to provide advice on achieving wealth and financial independence from a grounded yet professional standpoint.
The blog itself “only” made $48,697.38, with $39,888.47 from affiliate earnings and the rest from ads.
That’s less than $9,000 in revenue away from his total monthly revenue from his Alliance Wealth Management firm.
Let that sink in. His blog, nothing more than a website with blog posts, almost made him as much as being a wealth manager.
Starting to see the power of blogging yet?
Also, if you’re curious about the other numbers, he made $14,485 from his online course that teaches financial advisors how to grow their practices; he made $18,321.53 from insurance sales.
His blog definitely contributes to that.
Lindsay and Bjork Ostrom – Pinch of Yum
Latest Monthly Income Report: November 2016 – $95,197.34
Pinch of Yum started as as a hobby for Lindsay Ostrom when she was a fourth grade teacher many years ago. She just wanted to share healthy, delicious recipes she used in real life.
Years later, her blog basically pulls in six figures every month. She’s since brought on her husband, Bjork, as well as several staff members.
The posts themselves are all recipes. Each recipe is accompanied by tons of useful information and variations on the recipes, as well as some commentary from Lindsay.
A lot of their income comes from ads and affiliate marketing, with a little bit from their eBook.They also have an e-commerce store on their site that sells products they recommend. It’s not exactly affiliate marketing, but it’s pretty close.
In addition to those earning methods, they run another blog called Food Blogger Pro that teaches aspiring food bloggers how to create a successful food blog of their own.
Dom Wells – Human Proof Designs
Latest Monthly Income Report: June 2016 – $29,684
Human Proof Designs is a blog teaching everything affiliate marketing with an emphasis on niche sites. They supplement their blog with a podcast, too.
They themselves make little income from affiliate marketing, which might surprise you at first. However, their main source of income are “done-for-you” affiliate marketing websites of various specifications such as
- New niche sites
- Aged niche sites – Gives you a head start on generating traffic
- Custom niche sites – They’ll build you a site in the niche of your choice
- Revenue generating starter sites – Sites with proven rankings and income
They earned $20,764 from these sites alone.
But that’s not the only income source.
Human Proof Designs also sells various types of content which makes up their 2nd largest income source.
The last $3223 they made in June 2016 was all affiliate marketing income.
Sarah Titus – Sarah Titus
Latest Monthly Income Report: November 2018 – $343,344 (Shopify sales), $76,141 (Shopify courses on Teachable)
Sarah Titus’s eponymous blog focuses on making money through online business. Her main target audience is single moms, as she was once one herself (as detailed in her “My Story” page on her blog). On top of the online business content, she also has posts about home topics.
Sarah has a ton of income sources. Her main one is actually her Shopify store, which earned her $343,344 in November 2018. She doesn’t detail her blog income anywhere, but she made $76,141 in Shopify course sales alone, much of which can be credited to her blog traffic.
If she makes that much through course sales, we can safely assume she makes plenty more through affiliate marketing, ads, and her own products.
Abby Lawson – Just a Girl and Her Blog
Latest Monthly Income Report: December 2016 – $41,700
Abby Lawson blogs about organization, productivity, and of course blogging on Just a Girl and Her Blog. The blog started as a creative outlet and quickly morphed into a full-blown business teaching people how to be more productive at home, in business, and in life.
Most of Abby’s blog income is affiliate income at about 66% of her revenue. The rest came from her eBooks and courses.
What’s amazing is her expense to revenue ratio. Sure, $41,700 in a month sounds nice, but that’s revenue. She only spent $6,340 to earn that revenue, meaning she took home $35,360 pretax. That’s equivalent to nearly $425,000 per year!
On top of that, her biggest expense was simply affiliate payouts which, if you think about it, isn’t like other expenses. You only pay it when you earn money. In theory, she could replace all her affiliates and take home another almost $2,000 a month.
Regina Anaejionu – Beta and Beyond
Latest Monthly Income Report: January 2015 – $16,382.91
Regina’s blog used to be called ByRegina, but she’s since rebranded to Beta and Beyond. Her blog covers a lot of online business stuff. There’s content on course creation, passive income, coaching, blogging, freelancing, and even creating/hosting your own events.
She doesn’t seem to publish income reports anymore, but $16,382 is a healthy number to have been made over 4 years ago. Her blog’s probably doing even better now.
Anyways, most of her income came from her own suite of products, which include courses, books, guides, and organizational items like planners. The rest of her income comes from affiliate marketing.
Lauren Bowling – Financial Best Life
Latest Monthly Income Report: April 2016 – $7,400
Lauren Bowling claims to not have any experience with finance (aside from being a receptionist at a hedge fund), yet she runs a personal finance blog. It started as a free WordPress blog because she wanted to share her money stories with friends. Over time, she upgrade to her own domain, started writing about personal finance topics from a very relatable perspective, and the money slowly started rolling in.
Through little to no fault of their own, some bloggers make their income reports tough to find. But we did find that way back in April 2016, she made $7,400 blogging. If you want a more recent number, she did make $65,811 in 2015, which averages to about $5,485.25 per month. Every year leading up to 2018 saw an increase as well.
This income comes primarily from her own products, affiliate marketing, and ads. She also earned some money through coaching, consulting, speaking, and sponsorships.
Rose Atwater – Rose Atwater
Latest Monthly Income Report: December 2016 – $9,416.98
Rose Atwater’s eponymous blog is a hybrid of a mom blog, a personal blog, and personal finance blog. She concentrates on the areas of faith, finances, and family, but she also has a ton of miscellaneous posts spanning all sorts of “personal blog” type topics.
December was the last month Rose published an income report. It was her 2nd best month the whole year, falling around $800 short of her November revenue. About 75% of her money came from ads. Affiliate marketing came in a distant second, and she pocketed her last $436.40 from sponsored posts.
Many of her affiliate streams earned her $0 in December 2016. However, she was still able to earn a healthy six figure income in one month by diversifying her income sources as much as possible.
Keep that in mind when you’re monetizing your own blog!
Ron Stefanski – One Hour Professor
Latest Monthly Income Report: August 2019 – $17,131.22
Ron Stefanski used to be a college professor. He started One Hour Professor to document his journey building online businesses, as well as to create a side income stream that eventually turned full-time.
Believe it or not, the blog itself is all income reports. However, he shares in each of these reports how he’s making money through various online businesses; there’s nothing quite like having one income report that demonstrates how you can be successful in several different online businesses.
Last month, he made most of his money through affiliate marketing and ads across all his sites. He definitely knows what he’s talking about.
Spencer Haws – Niche Pursuits
Latest Monthly Income Report: July 2019 – $1,392.11 (Newest niche site only)
Niche Pursuits is one of the biggest niche site-focused blogs on the net. That’s not to say it doesn’t cover other business models, though; Spencer Haws, also the creator of keyword research tool Longtail Pro, blogs about many types of online businesses. He also periodically updates his readers about various niche site projects he’s working on.
Speaking of that, he doesn’t publish income reports for his whole site, but he does discuss the income he receives from his niche sites. His newest niche site made $1,392.11 revenue in July, which was only its 11th month of existence. Doesn’t sound like much, but this is a niche site; people who get rich off niche sites tend to have several because they’re quite scalable.
His revenue was split pretty evenly between ads ($700) and Amazon affiliate sales ($684.71).
Lidiya K – Let’s Reach Success
Latest Monthly Income Report: July 2019 – $6,652
Lidiya started Let’s Reach Success in college as a personal blog to write about self-improvement, productivity, mindset, and similar content. At the same time, she also began freelancing writing because she wasn’t looking forward to the corporate world.
Since then, the blog’s evolved to a full-blown business that covers those topics as well as some lifestyle and business content. So much so, that she almost never takes on freelance writing work.
The vast majority of Lidiya’s blog income came from sponsorships; $5,346 to be exact. Ads earned her $1,002, while affiliate marketing earned a surprisingly low $187.
The last bit of income was from books ($60), course sales ($17), and a whopping $40 from freelance writing.
Lidiya once again proves that once you get a blog going, you won’t ever have to work a job again if you don’t want to.
Jon Dykstra – Fat Stacks Entrepreneur
Latest Monthly Income Report: August 2019 – $45,115 (7 niche sites, not the blog itself)
Fat Stacks Entrepreneur is a blog about online business, but specifically blogs and niche sites. Jon writes content about making money online, website themes, plugins, and self-publishing, among many other similar topics.
In August, his income on this report came from 7 different niche sites of varying revenues:
- Niche site 1 – $36,318
- Niche site 2 – $5,675
- Niche site 3 – $2,299
- Niche site 4 – $753
- Niche site 5 – $35
- Niche site 6 – $18
- Niche site 7 – $17
None of that includes his Fat Stacks Blog, so he definitely made even more than that. Since these sites are niche sites, the money mostly came from ads and affiliate marketing.
The best part is that after expenses, his niche sites alone earned him $38,047, or almost enough money to buy himself a brand new BMW 3 Series outright.
But he earned it in one month from a bunch of websites that focus on very narrow topics. Pretty cool stuff.
Ryan Robinson – Ryan Robinson
Latest Monthly Income Report: August 2019 – $30,814.19
We’re back with another eponymous blog, and this one made a whole lot of money in August.
Ryan’s blog is about everything online business. It’s not all broad advice, although it’s there; he covers some fairly technical SEO and keyword research stuff as well, something that many other “blogger’s blogs” gloss over.
On top of the blog, Ryan hosts a podcast where he interviews other internet entrepreneurs.
Ryan Robinson’s blog might be another about online business with an emphasis on blogging, but he really walks the walk here.
That $30,814.19 number?
That’s actually down from his last month (although he got more blog traffic, email subscribers, and podcast downloads).
Most of that came from affiliate earnings, primarily his Bluehost affiliate partnership. The other few thousands came from course sales, freelance client work, and sponsorships.
Kumiko Love – The Budget Mom
Latest Monthly Income Report: January 2017 – $2,300.15
The Budget Mom is a personal finance blog with a hint of mom blog run by Kumiko Love, an Accredited Financial Counselor. Her writing style manages to break down complex personal finance topics into layman-friendly language.
In January 2017, Kumiko made $2,300.15 from only two income sources: physical products and sponsorships. No affiliate marketing or ads.
At the time, she said that income was not the primary focus. Instead, her aim was to spread financial education and awareness to as many people as possible. She strived to earn enough income to cover her expenses and nothing more; any profit was a nifty bonus.
Also, keep in mind that her $2,300.15 in earnings was almost 3 years ago.
Kumiko hasn’t published an income report since.
At this point, you’ve seen how blogs can grow exponentially, seemingly out of nowhere, once you’ve put in enough work. We almost guarantee the blog’s making a lot more now, even if Kumiko still doesn’t care about the money.
Arlin Cuncic – About Social Anxiety
Latest Monthly Income Report: August 2019 – $63.14
Shifting gears from personal finance and blogging blogs, we have a blog about social anxiety called, well, About Social Anxiety. Arlin, the woman behind the blog, holds a master’s degree in clinical psychology and is the author of a workbook for those with social anxiety called The Anxiety Workbook.
$63.14 is barely enough to buy gas for the month! How could that be significant?
Well, Arlin claims that relative to last month, she actually doubled her revenue from every single source AND she doubled all her blog stats except for social media followers, all without incurring a single extra cent in expenses. In fact, she actually cut an expense this month.
Plus, she says in her report that this is the first time she made any profit at all, even if it’s only $5.55!
Her revenue came mostly from her Teachable product, a downloadable set of digital workbooks for those with social anxiety; one of them is a cognitive-behavioral therapy strategies book and the other teaches mindfulness strategies. The rest of the revenue came from ads and Amazon book sales.
She’s not making much money yet, but she’s doing good work. We guess that she’ll be making a lot of cash soon if she can grow her revenue at a similar rate.
Esther JuLee and Jacob Fu – Local Adventurer
Latest Monthly Income Report: August 2019 – $18,269.48
We haven’t covered a travel blog yet, so let’s start with Local Adventurer.
Local Adventurer was was started by a married couple by the names of Esther and Jacob. Their aim was to not only travel to exotic locations and write about it. No, they instead move about once a year, taking time to explore each location that they live in and write about it, hence the name Local Adventurer.
They’ve hired on other writers who are into a similar lifestyle to write about their own local travels so the blog can cover more ground.
August saw their blog earning $18,269.48; we don’t know about you, but earning nearly $20,000 to travel and write about it sounds like a sweet gig.
Ads and sponsorships made up most of that $18,269.48, with affiliate income filling out the rest.
Jeremy Jones – Living The Dream
Latest Monthly Income Report: August 2019 – $8,113
Living The Dream is a travel blog run by Jeremy Jones and his wife Angie. It focuses on unusual and exciting destinations. For example, Jeremy has hiked up to Mt. Everest Base Camp, been to Easter Island, and went scuba diving in Galapagos, among other interesting locations.
Jeremy won’t shy away from more conventional locations if he can find something unique to write about, though.
On the blog, he covers travel tips, activities to do, and food+drink all around the world in the exciting places he travels to.
Most of their blog income came from CPM ads. Affiliate income made up all but $100 of the remaining income; that last $100 came from freelancing.
Matthew Allen – Dumb Passive Income
Latest Monthly Income Report: August 2018 – $560.18; July 2018 – $5,257.92
Dumb Passive Income sounds familiar, doesn’t it? Yep – Matthew Allen named his blog Dumb Passive Income as a funny, catchy play on Pat Flynn’s Smart Passive Income. Matthew uses this blog to document his quest to create as much passive income as possible.
Content covered includes niche sites, affiliate marketing, blogging, outsourcing, and even P2P lending.
Matthew’s stopped publishing full income reports, but he does have yearly income report tables separate out by month.
We’re showing you two month because frankly, August wasn’t great for him. He only made $560.18 in August 2018, yet his expenses put him at his first net loss since September 2017.
Rewind just one month to July 2018 and you’ll see he made $5,257.92 in income, resulting in $3,703.98 profit.
He has 3 income sources: his blog (which makes money through affiliate marketing), his niche sites (affiliate marketing and ads), and “other” income. Most of the time, that other income comes from selling a website.
Nicky and Chris Corbishley – Kitchen Sanctuary
Latest Monthly Income Report: October 2018 – $18,341.87
Kitchen Sanctuary is a food blog run primarily by Nicky Corbishley, with help from her husband Chris. They have hundreds of recipes on their site split into numerous categories, from appetizers to cultural cuisine and everything in between.
However, they’ve stopped publishing their income reports on Kitchen Sanctuary and instead publish them on their other blog, Living The Blog (https://www.livingtheblog.com/).
But anyways, all their income came from 4 sources:
- Sponsored posts
- Freelance writing/photography/video
- AdThrive ads
- Amazon affiliate sales
They’re affiliates for some other products and they also sell their own, but they didn’t make any money from those sources in October 2018.
In case you’re curious, Living the Blog is Nicky and Chris’s “how to blog” blog; they focus on food blogs, but there’s plenty of general blogging advice as well.
Tabitha Philen – Inspired Bloggers University
Latest Monthly Income Report: June 2016 – $3,182.28 (for both blogs)
Inspired Bloggers University aims to better the blogosphere by building connections between fellow bloggers. The blog provides helpful advice, tips, strategies, and other information to help bloggers improve their blogs, get more traffic, and make more money.
June 2016 wasn’t the greatest month for the blog, making only $3,182. The previous month, the blog made almost double that.
Most of that $3,182.28 came from Tabitha selling her own Inspired Bloggers University products. Her Inspired Bloggers University affiliate earnings were only $50.
Meet Penny, the group of blogs she writes under the pseudonym Penny, made a little over $1,000 to bring her full earnings to $3,182.28.
Tammy Kresge – Organize Yourself Skinny
Latest Monthly Income Report: April 2016 – $9,260.31
Organize Yourself Skinny is 1 part food blog, 1 part weight loss blog, with a dash of productivity and organization advice. Tammy started it way back in 2011 to document her weight loss journey. Obviously, it struck a chord with a lot of people if she’s now able to make a six figure income through writing about her passions.
In April 2016, $5,304 of her $9,260.31 was strictly AdThrive ad revenue. Amazon affiliate sales and her own eBook sales made up most of the rest of her income (and were barely $2.00 apart from each other in dollar amount), with a few hundred dollars coming from various other affiliate income sources.
Gina Horkey – Horkey Handbook
Latest Monthly Income Report: December 2016 – $20,492
Gina Horkey’s Horkey Handbook is a blog by a virtual assistant, for virtual assistants.
If you haven’t heard of virtual assistants (VAs) before, they’re freelancers who earn money by completing various administrative tasks (like scheduling appointments or sending emails) remotely.
Gina’s blog shares tips, case studies, and resources for people looking to venture out into the VA world.
Gina stopped publishing her own income reports. However, she regularly shares VA income reports and success stories submitted by her VA students on her blog.
And yet another cool feature on her blog is the “Find a VA” service, where Gina’s team will gather some information from you and find you a qualified VA if you need one.
Moving on to income…
Yes, a good chunk of her income (39% of it) came from the services she offers and also blogs about. But that’s a good sign she knows what she’s talking about on the blog.
But her course sales actually outclassed her service-based income, making up 42% of her total revenue. The rest came from affiliate earnings.
Matthew Woodward – Matthew Woodward
Latest Monthly Income Report: December 2017 – $28,340.31
Matthew Woodward runs an eponymous blog teaching you how to start an online business, particularly blogging. He gets into a lot of technical SEO and traffic generation content. He’s got a lot of free resources and success stories to keep you motivated, too.
$16,410.16 of his $28,340.31 was affiliate income and $12,019.69 was “other” income. In this case, his “other” income was something he wasn’t ready to disclose publicly at the time.
None of his income came from consulting in December 2017. That means his income was almost completely passive!
Cheryl Malik – 40 Aprons
Latest Monthly Income Report: August 2019 – $31,225.13
40 Aprons is a food blog concentrating on healthy recipes. In particular, Cheryl tends to write about recipes that comply with either the paleo or Whole30 diet.
Cheryl made just over 80% of her income from ads. The last 20% came from several sources:
- Amazon affiliate sales
- Product sales (eBooks)
- Other affiliate earnings
- Food blog retainer clients
- Food blog and photography coaching
- Sponsored blog posts
We should add that Cheryl also runs a virtual assistant agency targeting food blogs; she doesn’t include any of that income in her blog income reports, so you can imagine how much money she makes each month.
Sandeep Mallya – 99Signals
Latest Monthly Income Report: August 2019 – $5,722.28
Sandeep’s 99 Signals is an internet marketing and online business blog. Sandeep himself has founded his own digital agency; 99Signals originally served as a place to document strategies he was using to grow his agency, as well as strategies he was using within his agency to grow his clients’ businesses.
But of course, it rapidly grew and now pulls in enough to live comfortably on each month.
Sandeep made basically all his money through affiliate marketing. He’s an affiliate for a lot of helpful blogging resources and tools, so it makes sense his income would come from these sources based on his audience.
Sponsored posts and ads helped him pocket a few hundred extra.
He had under $1,000 in expense, leading to a $4,777.49 profit. Not too bad!
Danielle Wolter – Went Here 8 This
Latest Monthly Income Report: August 2019 – $1,234.42
You can tell right away from the name of Danielle’s blog Went Here 8 This that Danielle is all about using international flavors to create interesting yet delicious recipes.
She also has a guide for some of the best international cuisine in San Diego.
Danielle’s blog isn’t huge yet, as she self-admittedly spent a few years unsure of what she was doing, so she made a lot of money through ads in August 2019. The rest of her earnings came from Amazon affiliate sales.
$1,234.42 is a modest sum, sure. And after expenses, it becomes an even more modest $154 profit. However, Danielle balances her blog with a full-time job; most people working full-time would be ecstatic to earn any passive income at all!
Debbie Gartner – The Flooring Girl
Latest Monthly Income Report: December 2018 – $17,700 (found on her other blog, https://healthysavvyandwise.com/passive-income-report-december-2018-net-profit/)
So far, we’ve covered the big blogging niches – blogging, food, mom blogs, personal finance, and online business.
Debbie’s blog is unique on our list in that it’s all about flooring. Yes, that’s right: you can make six figures blogging about what we walk around on all day. She blogs about flooring supplies, types of flooring, cleaning products, and more.
It’s a real-world business, too. She offers design and color consultations for floors.
Most of Debbie’s earnings were split about evenly between affiliate marketing and product sales (ebooks mainly). She makes heavy use of her own affiliate program to sell more of her products.
Ads also made up a good chunk of her income. After expense, she still managed to take home a healthy $14,603 profit.
And lastly, she doesn’t include any income from freelancing, design consultations, sponsored posts, or any active/offline income.
The lesson to be learned here is to diversify your income streams.
Michelle Jackson – Michelle is Money Hungry
Latest Monthly Income Report: August 2019 – $3,269
Michelle was mystified by money most of her life. The Great Recession in the late 2000’s left her money hungry, leading to her obsession with personal finance and subsequent launching of Michelle Is Money Hungry.
She’s also an author of several romance novels under the pseudonym Autumn Stone.
Her blog serves as a medium for her to share her personal journey from financial illiteracy to someone who’s mindful about money, while also giving her a chance to blog about her entrepreneurial ventures.
She generated a total of $3269.60 in passive income from her blog. She only received $1,444.64 of it in August (affiliate marketing, course sales, romance book sales) as the other $1,825 is pending as of this report due to Amazon taking a long time to pay out her book earnings.
Michelle only publishes passive income sources in her income reports. None of her freelance writing or side-hustle income is included. Neither are incomplete earnings, simply because they’re hard to track.
Eric Holland – High Five Dad
Latest Monthly Income Report: August 2019 – $3,399.06
Mom blogs are extremely popular, but dad blogs are their own niche as well. Eric Holland’s High Five Dad is one of these dad blogs.
Aside from general family and father-related content, Eric writes about personal finance and making money as a dad.
August 2019 saw Eric making $3,399.06 in total. Most of that came from ads. Affiliate marketing played a part too, but not as much.
Eric also included income from his Facebook Ads agency. While you can’t call it blog income, we can assume that he’s acquired a few clients from his blog audience.
Blogs can not only turn into their own income streams, but they can boost your existing ones as well!
Karissa Ancell – A Fresh Start On A Budget
Latest Monthly Income Report: August 2019 – $550
Karissa’s blog covers a variety of topics – parenting, marriage, finances, organization, and more. It’s all tied to the theme of living a better and more positive life.
Ads made up the bulk of her income. The rest of it came from sponsored posts ($50), affiliate marketing ($40), and her own products ($35).
Kara explains in her report that August was a really slow month. She also explains how the holiday season is the busiest time for most bloggers in terms of income, so she’s hopeful while looking forward to the next few months.
Corrie Alexander – The Fit Careerist
Latest Monthly Income Report: $3,620.45 USD (this was over all of 2019 Quarter 2, NOT in one month)
Corrie’s blog is an interesting blend of fitness, career, and business content. Corrie believes success in each of these endeavors are linked to each other. In her blog posts, she writes content about all 3 and manages to tie them together fairly well.
Corrie publishes her income reports on a quarterly basis; during 2019’s quarter 2, she made $4,800.92 Canadian, or $3,620.45 USD.
Her blog is another case of a blog that doesn’t earn a whole lot on its own, but helps to supplement the blogger’s main income. In this case, Corrie made most of her money freelancing, with affiliate sales and ads making up all of her direct blog revenue.
Erica Julson – The Unconventional RD
Latest Monthly Income Report: September 2018 – $8,073.72
Erica Julson is a Registered Dietitian Nutritionist and a Certified LEAP (Lifestyle Eating and Performance) Therapist. She knows a thing or two about nutrition. Her blog isn’t a nutrition blog, though; she writes content to help other nutritionists/dietitians leave the 9-5 world behind and venture out into entrepreneurship and passive income.
Her income came mainly from two sources:
- Functional Nutrition Library (passive, recurring revenue) – A membership-based library of functional nutrition knowledge for dietitians and health-conscious people. Erica is a member, entitling her to some commissions.
- Affiliate marketing – Erica’s an affiliate for an online conference for nutrition entrepreneurs called RD Entrepreneur Symposium. She also made $1.80 through Amazon affiliate sales.
In addition, she sells supplements on Fullscript, a site that helps pharmacies dispense professional-grade supplements without carrying inventory.
The rest of the income came from a paid article, some ads, and a sale on RD2RD, a place where dietitians can go to obtain informational resources.
Erica managed to spend only $905.05, leaving her with $7,168,67 to spend how she pleases. That’s dangerously close to the equivalent of a six-figure salary!
Alex Nerney and Lauren McManus – Avocadu & Create and Go
Latest Monthly Income Report: August 2019 – $111,926.06
Alex and Lauren run both Avocadu and Create & Go. They combine their incomes from each one into a single income report for simplicity’s sake.
Avocadu is a weight loss and healthy living blog. Content revolves around healthy eating, ways to stay motivated, yoga, gut health, and some other more niche health topics.
Create and Go is Alex and Lauren’s blog that teaches others how to blog.
By now, you’ve hopefully noticed that blogging lends itself to multiple income streams quite well; once you succeed with a blog in any niche, you can build a new blog that teaches others how to build a blog in that niche (or how to build a blog in general.
And it’ll pay off. Alex and Lauren made a combined $111,926.06 in ONE MONTH between both blogs. That’s over a million a year in revenues from a couple of websites!
$58,008.02 alone came from affiliate marketing. The other $51,150.06 was generated through selling their eBooks and online courses.
They don’t share their expense numbers, although we imagine they still take home a hefty profit after expenses.
Yaro Starak – Entrepreneur’s Journey
Latest Monthly Income Report: September 2007 – $10,899.83
Yaro Starak’s Entrepreneurs Journey has been around for a long time; he started this blog in the early-mid 2000’s, right around when blogging began gaining traction but before it became such a prolific business model.
His blog is all about that online income, or as he calls it, a laptop lifestyle business. Yaro supplements his blog content with success stories and a podcast.
Yaro’s made most of his money from affiliate income in September 2007. Other sources include sponsored links to post, ads, and reviews.
Nowadays, a lot of it comes from selling his own products as well as coaching. However, he’s still banking a lot of cash from ads and affiliate marketing.
Darren Rowse – ProBlogger and Digital Photography School
Latest Monthly Income Report: Unknown, but assumed multiple six figures
No ultimate list of anything blog-related would be complete without mentioning the legendary Darren Rowse and his venerable ProBlogger site.
ProBlogger is the go-to resource for bloggers, as all the content is about blogging, but is also an excellent resource for freelance writers in general.
ProBlogger also has a regularly updated job board full of interesting and well-paying writing gigs.
Digital Photography School (dPs) is his other blog, which he says is much larger than ProBloggers. Digital Photography School shares tips, resources, and tutorials for photographers.
Unfortunately, Darren doesn’t share his exact income.
But trust us, he makes a lot of money. We did some digging and found a post from 2007 (https://problogger.com/how-i-make-money-from-blogs-my-top-earners/) where he claims his income streams were earning him over six figures per year.
That was 12 years ago. Not only is that a long time, but the blogging world was much younger and it took a lot more skill and failure to find success.
Anyways, Darren’s blogs (which almost certainly make him a millionaire) earn income from the following sources:
- ProBlogger Job Board
- Affiliate marketing
- Product sales (eBooks, courses, Lightroom presets on dPs, printables)
- Book royalties
Trevor and Jennifer Debth – Show Me The Yummy
Latest Monthly Income Report: December 2016 – $46,367.19
Show Me The Yummy is a popular food blog ran by a married couple named Trevor and Jennifer Debth.
Trevor’s a former professional photographer, while Jennifer brings the culinary knowledge. Together, they hold a huge library of recipes on their blog. They separate these recipes into several categories to make finding your favorite new recipes easier:
- Occasions (birthdays, holidays, etc.)
- Meal type (breakfast, lunch, dinner, etc.)
- Health (ranging from healthy to “indulgent:)
- Preparation (grill, stovetop, baking, etc.)
- Seasonal (all 4 seasons are represented)
Trevor and Jennifer generated about 31% of their income through AdThrive ads, 42% through their digital food video workshops, and 25% from freelance work and sponsored content. Their last 2% of income came from affiliate earnings and YouTube.
Will Tang – Travel Blog Breakthrough
Latest Monthly Income Report: July 2016 – $1,331
Travel Blog Breakthrough is a travel blogger’s blog. Will’s content is focused on helping travel bloggers improve their own blogs, although he does talk about his own travels a bit.
$550 of his earnings came from Twitter, specifically Twitter chats with his followers. He also earned $467.73 through affiliate marketing and $213.24 from ads.
Rounding out his earnings for the month are $181.62 from his mentorship program $34 from a sponsored link.
His revenue might not have been much, but he had a mere $115.30 in business expenses, meaning he took home $1,331.29.
On top of that, he says in his income report that he neglected the blog for several months up until this report, so his income had been in a steady decline for awhile.
Mindy – This Fairy Tale Life
Latest Monthly Income Report: December 2018 – $692.77
Mindy started This Fairy Tale Life to document her and her then-to-be future husbands wedding planning. They both love Disney, as both her now-husband’s proposal and their wedding happened in Disney-related locations. Because of this, their blog is blend of Disney and wedding content.
This Fairy Tale Life earns a modest income, but we think it’s pretty good for a blog about something she loves.
Ad income made up the vast majority of her income in December 2018, with affiliate income making up the rest.
Justin – So Over This
Latest Monthly Income Report: November 2017 – $16,156
So Over This is a blog chronicling one man’s journey to right his financial mistakes. It actually was started as a “get-out-of-debt” blog by a woman named Andrea Whitmer but the current owner, Justin, purchased it from her in 2013.
Justin himself is a personal finance blogger, so he now shares his battle against his own wasteful spending habits and his efforts to increase his wealth.
In November 2017, Justin made almost all of his money through advertising sales. A few hundred came from ads, while he made a mere $50 in affiliate earnings.
Suzi – Rosevibe
Latest Monthly Income Report: November 2017 – $17,934.17
Suzi is first and foremost a beauty blogger. She started Rosevibe to share what she’s learned about making money blogging, especially in the beauty niche.
In fact, Rosevibe’s content is nothing but income reports. She shares exactly what is and isn’t working with her beauty blog, as well as plans/goals she has for the future.
Suzi has a diverse set of affiliate income streams, which earned her most of her money in November 2017. Ads also made up a large amount of her income. Sponsored content bolstered her earnings another $1,000.
Suzi amazingly spent only $34.99 on her blog in November 2017. She basically took home all her revenue as profit!
Paula Dennholt – Easy Baby Life
Latest Monthly Income Report: April 2017 – $4,310
We’ve covered a few mom blogs so far, but we haven’t covered any baby-specific blogs yet.
That’s what Easy Baby Life is. On this blog, Paula shares evidence-based information and helpful tips on everything related to caring for infants. She also shares her own experiences as a mom of 3.
April 2017 saw a slight drop in income for Paula. Of her $4,310, $3,801 came from ads on her site. The rest of it was through Amazon affiliate income and various other affiliate streams.
Kristen Stevens – The Endless Meal
Latest Monthly Income Report: February 2018 – $7,736.06
Kristen’s love of food led her to start The Endless Meal so she could share her passion and knowledge with others. Her blog’s tag line is “Healthy Recipes For Busy People”. To stay true to that tagline, her recipes tend to be healthy and delicious without being too complicated.
The Endless Meal generated $5,040 of its $7,736 solely through AdThrive ads. Another $3,250 came from sponsored posts. Affiliate sales made up the rest.
Taylor Stinson – The Girl On Bloor
Latest Monthly Income Report: January 2017 – $8,775 Canadian
The Girl on Bloor is similar to The Endless Meal in that it’s a food blog for busy people who still want to enjoy delicious yet healthy meals. The “Bloor” part comes from the fact that Taylor lives on Bloor, a major road in Toronto.
Chances are you’re pretty busy yourself if you live in Downtown Toronto, making this a good blog to follow if you’re looking for healthy meals that don’t take a lot of time.
Taylor’s main source of blog income is through sponsored posts. In fact, $8,467 of her total $8,775 was sponsored post revenue. The other $308 came from ads.
Heather and Pete Reese – It’s a Lovely Life
Latest Monthly Income Report: May 2019 – $170,352.45
It’s A Lovely Life is a mix of personal blogging and travel blogging, but it’s no ordinary personal/travel blog. It’s a family blog!
Content revolves around everything they do as a family: food, fun, travel, and more.
As for their massive income number…
$92,426.45 came solely from affiliate sales. That’s a lot.
Everything else came from course sales.
Note: according to Heather and Pete, not all of this income has been received yet. They include income for projects when they’ve committed to or have been contracted for them.
Still, they make more in a month or two than most people make in 2 years!
Monica Lam – Lucky Mojito
Latest Monthly Income Report: August 2019 – $559.20
Lucky Mojito has a little bit of everything – food, finances, family, parenthood, and lifestyle. However, everything is themes around finances and frugality, which you can see by reading a bit about Monica on her About page.
Her blog is fairly young, so she isn’t making much money yet. That being said, she made almost all her money from ads, which is fairly common when you don’t have a huge blog yet. The last $25 came from affiliate earnings from Rakuten.
Logan Allec – Money Done Right
Latest Monthly Income Report: October 2018 – $33,355
Logan Allec is well-qualified to be running a personal finance blog. He’s a Certified Public Accountant with 10 years in public accounting (5 of which was doing tax consulting for the prestigious Ernst & Young) AND holds a Master’s in Taxation (which is NOT an easy degree to earn, even as an ace accountant).
Yet he still found himself in financial troubles, so after researching ways to make and save money, he started Money Done Right to share what he learned through both his accounting career and his own research.
Still unsure about if blogging can make you money? Logan tells it like it is: he explains how they started their blog in 2017 and were making multiple six figures in a year, meaning you aren’t too late.
He also explains how competition doesn’t matter. There are thousands of personal finance bloggers, yet he’s making a ton of money in the space.
And lastly, he’s an accountant, which is the antithesis of a good writer, yet he’s STILL making more than enough money.
That money comes mostly from affiliate sources. Logan’s blog is an affiliate for a huge amount of products/services in various niches, from robo advisors to blogging resources to cryptocurrency exchanges to rewards apps and more.
The last few thousand came from a combination of sponsored posts and his own course sales.
Adam Enfroy – Adam Enfroy
Latest Monthly Income Report: July 2019 – $21,599
Adam Enfroy’s eponymous blog blends personal blogging with making money online. He uses his blog for several purposes:
- To land SEO consulting clients
- Help other aspirational online entrepreneurs launched their own enterprises
- Earn passive income
In July 2019, he made $15,462 of his $21,599 from SEO consulting with 10 B2B clients. Another $5,454 in income came from various affiliate sources, while he also made $683 through product sales.
Sarah Brooks – The Frugal Millionaire
Latest Monthly Income Report: January 2018 – $1,737.77
Like many personal finance blogs, Sarah started The Frugal Millionaire as a way to document her progress towards a financial goal – in this case, it’s financial independence.
Turning her blog into an income source definitely helps her on her journey.
Her content covers a lot of “make money” topics, such as creating an eBook that sells or how to launch a business from home. Standard issue personal finance topics like debt payoff and saving money also make frequent appearances.
Much of Sarah’s income came from affiliate sales, which she says she prefers over many income sources due to affiliate marketing’s passive nature. Ads brought her another $256.90, while eBook sales rounded out the rest.
Allen Liwanag – The Practical Saver
Latest Monthly Income Report: September 2016 – $5,243.17
The Practical Save is a personal finance blog that emphasizes realistic, actionable advice for getting out of debt, saving money, and making more money.
Allen holds an MBA, so aside from his actual experience with personal finance, he knows what he’s talking about on his blog.
Allen earns money from a lot of sources, although not all of them are directly from his blog:
- Affiliate marketing
- Survey sites (not technically blog income)
- Cashback sites (not technically blog income)
- Sponsored posts
- Investing through Acorns (not technically blog income)
Francisco – Passive Income Wise
Latest Monthly Income Report: October 2017 – $1,693.14
Passive Income Wise is dedicated to just that: passive income. However, there’s a lot of personal finance and lifestyle content as well. It kills 2 birds with 1 stone for Francisco: he gets to make passive income by discussing how his passive income pursuits are turning out.
His income is split between ads, affiliate marketing, and his own product sales.
Jeff Proctor and Ben Huber – Breaking The One Percent
Latest Monthly Income Report: December 2018 – $104,097
Breaking The One Percent is a blog that helps beginner bloggers start their own money-making blogs. It’s run by two long-time friends named Jeff Proctor and Ben Huber.
They hire a lot of writers, so they’re able to share tons of tips from diverse perspectives and writing styles, making this a helpful blog for any blogger.
Basically everything ($102,354) came from affiliate marketing. Ads boosted that another $1,003, while course sales and coaching filled out the last $740.
Do note that they use cash accounting for revenue and accrual accounting for expenses, so comparing the two on their site won’t give you the most accurate picture of their net profit.
But either way, these two are taking home a ton of money.
R.J. Weiss – The Ways to Wealth
Latest Monthly Income Report: August 2018 – $18,863
The Ways to Wealth is a popular blog about personal finance. It’s run by R.J. Weiss, a Certified Financial Planner (CFP). He had been misinformed about certain investment opportunities in the past, which lost him money. This made him angry enough to pursue a CFP designation so he’d be knowledgeable on the topic, as well as to help others. While pursuing the CFP, he started The Ways to Wealth to write about personal finance as a way to help others.
On his blog, he dives deep into various topics around investing, saving, making money, product reviews, and he even has a dedicated credit card section.
R.J. has 3 primary income sources:
- Affiliate marketing
- Sponsored posts
However, he didn’t earn anything from sponsored posts in August. Instead, his earnings were split fairly even between ads ($9,850) and affiliate marketing ($9,013).
One Big Happy Life
Latest Monthly Income Report: November 2018 – $10,900
One Big Happy Life is a family blog about creating the life you want. Their broad content categories are Live Happy, Build Wealth, and Find Balance, which encompasses a lot of topics.
But they all tie back to family.
As for their revenue, a lot of it comes from both sponsored posts and YouTube ads. Blog ads and affiliate income made up a small amount in November 2018.
Gretchen – Fit Mom Journey
Latest Monthly Income Report: December 2018 – $10,124
Fit Mom Journey is a food blog emphasizing recipes that follow the Keto (high fat, medium protein, low carb) diet. All the posts are recipes with a short accompanying description. Gretchen also includes nutrition facts with each recipe.
Gretchen makes money through several affiliate programs (including Amazon) and ads.
Ling Tran – Finsavvy Panda
Latest Monthly Income Report: December 2018 – $6,840.01
Ling had two goals with her blog: to document her journey paying off around $93,000 in debt between her and her fiance, and to make enough money to leave behind the corporate world.
She’s doing pretty well, judging from that income number, the fact that she finally quit her job in December 2018, and the fact that she has drastically reduced her and her fiance’s debt.
Anyways, she writes mostly about smart savings strategies, investing, and some motivational quotes to keep you going on your own personal finance journey.
Her income is generated mainly through affiliate marketing of both money-saving resources and blog resources she uses. A good chunk of it also comes from ads.
Jen and Madi – Hairs Out Of Place & Whole Lotta Yum
Latest Monthly Income Report: November 2018 – $5227.55
Jen and Madi are a mother-daughter blogging duo. They co-run Hairs Out Of Place, a blog centered around home and decor-type content. There’s a little bit of personal finance content as well.
Jen (the mother) also runs a hobby food blog called Whole Lotta Yum. Jen herself has various food sensitivities and an auto-immune disorder, meaning she’s pretty limited in the food she can eat. She uses Whole Lotta Yum to share recipes that comply with various food sensitivities by swapping out certain ingredients (like dairy).
In November 2018, they made $3,214.55 from Hairs Out of Place and $2,013 from Whole Lotta Yum. Ads generate much of their income, with affiliate marketing, product sales, and sponsored posts covering the rest.
Maria Julia – Chic Pursuit
Latest Monthly Income Report: April 2019 – $3,395.05
Maria is a chemistry grad who at one point was looking for finance jobs. Eventually, she started her own fashion blog, Chic Pursuit. That’s a lot of career changes!
On Chic Pursuit share fashion trends, beauty tips, and even some blogging advice for other aspiring fashion bloggers.
70% of Maria’s revenue was affiliate income. She made about 22% of her income from ads, with the remaining income being generated through her own product sales.
Diana – Hot Beauty Health
Latest Monthly Income Report: September 2018 – $9,655.31
Hot Beauty Health’s name is slightly misleading; aside from beauty and health, it covers several other topics like fashion, travel, food, money, productivity, and lifestyle. It’s run by a Los Angeles native named Diana.
Diana makes money through ads, affiliate marketing, and sponsored posts. In September 2018, sponsored posts were her biggest earned at $3,800, followed by ads at $3,240. Affiliate income totaled $2,615.31.
Randa Derkson – The Bewitchin Kitchen
Latest Monthly Income Report: February 2018 – $6,312.99
Randa believes that the kitchen is the heart of the home. Because of this, she shares her favorite recipes on her food blog, The Bewitchin Kitchen.
Randa makes money through affiliate marketing, ads, sponsored posts, and sponsored social media posts. She made money from all of those sources except social media posts in February 2018.
Morgan Timm – Mostly Morgan
Latest Monthly Income Report: November 2016 – $1,998.20
Mostly Morgan is a fashion, lifestyle, and travel blog run by Morgan Timm, the blog’s namesake. She has a wide array of posts covering topics within those 3 niches.
Back in November 2016, her blog income came from a few affiliate source, YouTube ad revenue, blog ad revenue, and a $1,000 sponsored post.
Brock McGoff – The Modest Man
Latest Monthly Income Report: About $120,000 (this was yearly, he doesn’t do monthly reports)
The Modest Man is a male fashion blog, which is already a bit rarer than a female fashion blog. However, the content is tailored (pun slightly intended) towards shorter men, as Brock himself is a self-proclaimed “short guy” at 5’6”.
He writes about finding the right style and fit so all men (but with a concentration on shorter men) can look their best.
He doesn’t do monthly income reports; rather, he does quarterly and yearly. In 2018, he earned a total of about $120,000 (he only has graphs with approximate numbers) through ads, affiliate marketing, sponsorships, and products sales. Ads were the bulk, followed by affiliate income which slightly outweighed sponsorship, and product sales were but a sliver of his income.
Cherin Watanabe – Mamas On Money
Latest Monthly Income Report: May 2018 – $10,110
Mamas On Money is a blog that teaches anyone but especially busy moms how to save and make more money. It’s run by Cherin Watanabe.
Cherin made a good chunk of money from your standard-issue earning methods: ads, affiliate marketing, sponsorships, products, and services.
However, she also sells websites. What she does is start a blog, add content, grow it, monetize it, and sell it when it’s bringing in enough money.
Not a bad strategy if you have the time.
Jane – This Mama Blogs
Latest Monthly Income Report: February and March 2019 – $3,452
If you couldn’t tell from the name, This Mama Blogs is a mom blog. It’s run by a woman named Jane, a self-proclaimed stay-at-home mom that lives in Puerto Rico.
Similar to Mamas On Money, This Mama Blogs helps other mothers get better at managing their money, living within their means, and bolstering their income.
Income was split mostly between ads and affiliate marketing. Is an affiliate for Amazon, several blogging resources, and a service called $5 Meal Plan. She also earned a few hundred from sponsored posts.
Italian Polish Momma
Latest Monthly Income Report: March 2019 – $3,998.17
Continuing with the mom blog theme, we have Italian Polish Momma. Somehow, we failed to find the name of the woman who runs the blog, but you can probably guess she’s part Italian and part Polish.
She covers a lot of stuff moms will find useful: motherhood, beauty/style, health, working from home, etc.
Amazon and other affiliate sources provided her some of her income, but most of it came from ads.
Dee Dee – Chasing A Better Life
Latest Monthly Income Report: June 2018 – $4,273.93
Chasing A Better Life is a lifestyle blog with content around a ton of topics, including but not limited to:
And many of those subject areas are broken down even further into several sub categories.
Food tends to be a popular subject on the blog, as many of the “popular” posts are recipes of posts about food.
Chasing A Better Life has a simple but robust method of earning income: it almost all came from ads, with $190.47 coming from Amazon affiliate sales.
Radhika Prasad – Fire And A Beer
Latest Monthly Income Report: July 2018 – $1,843.10
Fire And A Beer is a lifestyle blog that’s all about the simple life. The name of the blog conveys the theme quite well.
Of course, Fire And A Beer isn’t about sitting around a fire drinking beer; the Fire part is referring to Financial Independence, Retire Early, or in other words living simply so you can gain financial independence and retire while you’re still younger.
Then the beer part is their way to add a little fun to it.
Radhika made $1,843.10 in July 2018, which was a sharp increase from the previous month’s $624. Every dollar came from affiliate sources:
- Various survey companies
- Enagic (water filter company)
- Miscellaneous affiliates she can’t disclose
Lia & Jeremy – Practical Wanderlust
Latest Monthly Income Report: April 2018 – $5,882.77
Wanderlust is a fancy term for a strong desire to travel. Of course, traveling isn’t always easy, which is where the Practical part of Practical Wanderlust comes in.
Lia and Jeremy are widely-traveled and have a ton of posts about their travels. They supplement these posts with plenty of travel tips and activities you can do.
Normally, Lia and Jeremy earn from 7 sources:
- Affiliate income
- Amazon affiliate income
- Sponsored posts/paid press
- Freelance writing
- Social media consulting
- Social media courses
In April, their income came from ads, affiliate income (both Amazon and otherwise), social media consulting, and course sales.
Caroline Vencil – Caroline Vencil
Latest Monthly Income Report: November 2018 – $25,871
Caroline Vencile is an eponymous personal finance blog. Caroline writes content about saving money and making money, but she also concentrates on showing you different side hustles that work well.
Affiliates made up $9,789 of her income. Product sales made her even more, $14,190 to be exact.
Ads brought up the rear with $1,892 in ad income.
Natalie Bacon – Natalie Bacon
Latest Monthly Income Report: $165,000 (11.5 months)
Natalie is a lawyer turned CFP turned life coach. Her eponymous blog is dedicated to helping women achieve more in work and in life. There’s a lot of content around productivity, personal development, business, and money.
Natalie didn’t share 1 month’s income; rather, she shared all of 2018’s income barring the last half of December. She generated most of her income through course and ebook sales, with some ad and affiliate income sprinkled in.
Kelan and Brittany – The Savvy Couple
Latest Monthly Income Report: $43,547
The Savvy Couple is a personal finance blog with a family twist. Their tagline “Family, Finance, and Freedom” exemplifies that.
Kelan and Brittany, the mom and dad, write about managing your money and increasing your income from a married couple/family perspective. They have some lifestyle content too.
They made most of their money from sponsorships ($33,773), more than 3 times the combined total of every other source.
Speaking of every other source, they filled out the rest of their income through ads, product sales, and affiliate marketing.
Chelsea Clarke – Her Paper Route
Latest Monthly Income Report: June 2019 – $12,972
No, this blog isn’t about getting a job delivering the paper. Her Paper Route is a blog dedicated to helping women launch their own online businesses. She mainly talks about blogging, but of course, much of her content can be applied to other business models.
Chelsea made all her income through course sales, mentorships, eBooks, and affiliate marketing. She sells blogs occasionally, and has a course on doing so.
Taylor and Ally Condrin – My At Home Hustle
Latest Monthly Income Report: February 2019 – $17,662
On the blog My At Home Hustle, Taylor and Ally share with you their knowledge and experience in online business, hoping to help you one day quit your job and launch your own internet enterprise.
They currently aren’t using their blog to directly earn money; instead, they leverage it to acquire clients for their digital marketing/SEO business. Basically all their income came from that business.
Lucy – The Introverted Blogger
Latest Monthly Income Report: January 2017 – $14,139
Are you an introvert? You can make money online too. In fact, online business is probably the best choice for introverts because you won’t be drained from social interaction!
On the Introverted Blogger, Lucy will show you how to get a blog up and running so you can make money even if you do get drained by interacting with others.
In January 2017, Lucy made money from every income source except for sponsored posts. That leaves us with income from freelancing, products sales, and affiliate marketing. She also sold a website for $12,000.
See, even if you’re sick of making six figures blogging, you can cash out your blog for a nice sum of money.
Anastasia – Anastasia Blogger
Latest Monthly Income Report: March 2019 – $8,336
We found Anastasia Blogger’s income report by clicking on a Google ad, believe it or not!
But anyways, Anastasia’s, the woman behind the blog, has worked for digital agencies for a decade, working on projects in digital marketing/SEO/other online business-related stuff.
She brings that experience to her own blog, both in the content she produces and in actually running the blog. Her goal with her content is to inspire you to start your own blog, even if you’re currently “stuck” in a 9-5.
Anastasia mades most of her March 2019 income from ads and her Pinterest SEO course. The rest came from various affiliates ranging from survey sites to Amazon to Bluehost.
Katie and Ben – Two Wandering Soles
Latest Monthly Income Report: April 2019 – $16,389.05
Katie and Ben are a couple that love to travel, and love even more to share their travels on their blog, Two Wandering Soles. In addition to their posts documenting their trips, they share tips for planning your travels, packing, things to do, and other travel-related advice.
They normally make income from affiliate marketing, ads, sponsored posts/brand partnerships, and curated content. However, only affiliate marketing and ads earned them any money this month.
But $16,389 (which is $196,668.60 per year, by the way) is more than anyone could ever ask to be paid for traveling the world and writing about it.
Especially when they only spent $717.95 on their blog. Yep, they took home $15,671.10 (or $188,053.20) for themselves while traveling all over the world.
Quite the dream job.
Amy – The Wherever Writer
Latest Monthly Income Report: February 2018 – $3,575.05
The Wherever Writer is a travel blog. It was created by a woman named Amy; she didn’t know what to do with her journalism degree, so she put it to use by traveling around the world and writing about it.
On the blog, there’s content about travel gear, preparing for travel, advice, and recommendations.
Amy no longer runs The Wherever Writer, but it lives on as a resource for digital nomads, online entrepreneurs, and general travelers.
Her February income came mainly from ads and affiliate marketing, while also generating a little over $100 from sales of her two eBooks.
As a traveler, Amy lived out of Airbnb’s while running The Wherever Writer. She earned $324 of her $3,575.05 through Airbnb referral credits.
Holly and Greg Johnson – Club Thrifty
Latest Monthly Income Report: December 2015 – $23,620.49
Club Thrifty is a large personal finance blog run by Holly and Greg Johnson. They came from the mortuary business of all places, leaving that more bleak industry behind in pursuit of a full time online income.
Their content is mostly about money, as you’d expect. However, they have some travel content as well. It works well together, as they can produce content on traveling on a budget and on travel credit cards.
Content creation, consulting, and freelance writing brought them most of their income. The rest came in the form of affiliate marketing ($2,500) and social media management/consulting.
Grant Sabatier – Millennial Money
Latest Monthly Income Report: February 2017 – $23,130
Grant’s Millennial Money blog is a resource for anyone to find ways to save money, make more money, start a side hustle, earn their financial independence, and more. It’s targeted at millennials (given the name), but anyone looking to improve their finances will find Millennial Money helpful.
Grant earned $11,000 from consulting, $8,630 from affiliate marketing, and $3,500 from his entrepreneur and financial coaching services.
Gretchen – The Centsible Home
Latest Monthly Income Report: December 2018 – $10,124.75
Bloggers really love their puns. Done right, they can convey what your blog is about in an entertaining, memorable way.
The Centsible Home is a great example. This is a blog about personal finance, but from a “home & family” perspective. Gretchen also shares blogging tips and tricks.
Gretchen generated a lot of her money from ads. The rest was made through affiliate marketing.
Russell and Maleah Barbour – Unconventional Prosperity
Latest Monthly Income Report: February 2018 – $1,022.46
Unconventional Prosperity is a blogger’s blog. Russell and Leah document their journey in online business as they increase their income and grow their blogs. They share content about both blogging and jobs you can do from home.
Unconventional prosperity generates its money through ads and affiliate marketing.
They have another blog that earns much more money, but they were able to split their income reports for each blog. Read on to their next blog!
Russell and Maleah Barbour – Stock Millionaire
Latest Monthly Income Report: February 2018 – $7,232.59
Russell and Maleah’s main blog is Stock Millionaires. This blog reviews investing tools and courses so other investors know what to, well, invest their time and money into if they want to learn the markets.
Stock Millionaire generated all its income through affiliate marketing.
Of course, Russell and Maleah also make a lot of money trading stocks by using the very tools they promote in addition to their blog income.
Lance Cothern – Money Manifesto
Latest Monthly Income Report: July 2018 – $9,356.71
Money Manifesto, run by Lance Cothern, is a blog about getting out of debt and getting your money in order. Like many personal finance blogs, it started as a way of documenting Lance and his family’s journey out of deep debt.
A lot of Lance’s income came from freelance writing; he most likely landed some clients by leveraging his blog. He also made money through ads, affiliate marketing, and branded content.
If you had any doubts that blogging about your journey out of debt is an excellent way to accelerate said journey, we hope they’ve been shattered by now.
Alexis – Fitnancials
Latest Monthly Income Report: October 2018 – $4,612
Ready to whip your finances into shape? That’s what Fitnancials is all about.
It started as a fun way for Alexis to talk about two topics: health and finance. It was a weight loss diary at the time, but she eventually went at it full time; it turned into a personal finance and lifestyle blog, aiming to help people save more and earn more while living a healthy lifestyle.
Fitnancial’s October 2018 income came from sponsored posts ($2,128), affiliate marketing ($859), virtual assistant work ($900), and ads ($675).
Gina Luker – The Shabby Creek Cottage
Latest Monthly Income Report: November 2016 – $25,319.87
On The Shabby Creek Cottage, Gina writes about two things: food and decorating. In terms of food, she has a bunch of delicious recipes up on her blog. As for the decorating, she writes about various DIY projects you can do around your home, as well as things you can make to make your home feel more like home.
Gina made her money from affiliate marketing ($9,736.02), sponsored posts ($6,500), display ads ($8,981), and product sales ($99.85).
Alida Quittschreiber – The Realistic Mama
Latest Monthly Income Report: August 2018 – $48,163
The Realistic Mama is a through and through mom blog; aside from her income reports and some “how to start a blog” content, everything Alida writes is about motherhood and family life.
Alida earned a hefty $48,163 from her blog in August 2018. The majority of that came from affiliate marketing. The rest of it was generated through ads, book sales, and course sales. She didn’t make any income from sponsored posts/social media shares, although she does on occasion.
Stacey – The Soccer Mom Blog
Latest Monthly Income Report: June 2016 – $11,287.62
The Soccer Mom blog covers a lot of content areas: stacey covers lifestyle, food, parenting, DIY stuff, health/fitness, kids, and more.
However, it all ties back to family and motherhood.
Of her $11,287.62:
- $3,732.64 came from ads
- $956.99 came from affiliate marketing
- $6,590 came from sponsored blog posts/social media posts
- $7.99 came from product sales
Allie Edwards – Vigor It Out
Latest Monthly Income Report: May 2018 – $1,906.51
Back again with another blog with a pun for its title. Vigor It Out is mostly a fitness blog, but with hints of mom blog. Put those together, and you have a blog with tons of content for moms to stay healthy and fit while also keeping their kids healthy and fit. There are workouts, pregnancy advice, diet tips, and more.
Allie made $1,759.79 from ads and $116.72 from affiliate marketing in May of 2018.
Aileen – The Baller On A Budget
Latest Monthly Income Report: December 2018 – $5,270.35
According to her About page, Aileen started Baller On A Budget to help women learn how to manage their money and earn more without giving up the luxuries they want. Basically every niche is covered on her website, from health to money to fashion to food, but it’s all about saving money in these areas.
Allie’s quite transparent, listing her entire year in one income report yet still dividing the report into months. In December 2018, she made money from affiliate marketing (her largest income source), ads, sponsored posts, and course sales.
Suzi – Start a Mom Blog
Latest Monthly Income Report: September 2017 – $24,754
Many blogs are focused around certain topics other than blogging, but then have a section dedicated to starting a blog so the blogger can make money teaching others how to do what they did.
Not Start a Mom Blog. It’s content revolves around exactly what you think – helping other moms start and monetize mom blogs.
Suzi made all her money through affiliate marketing and selling her own courses & eBooks.
Jennifer – Jennifer Maker
Latest Monthly Income Report: September 2017 – $15,158.72
Struggling to find creative inspiration in your life? Looking for ideas for your next DIY project?
Jennifer’s blog can help. It’s all about crafting, home decor, and DIY projects. She runs a shop directly on her blog as well.
Speaking of that shop, let’s talk income. In September 2017, she earned income from ads, affiliate marketing, products sales, membership subscription revenue (on Patreon), and sponsored content.
Bailey – Whole Kitchen Sink
Latest Monthly Income Report: $10,631.29
Whole Kitchen Sink is a food blog with an emphasis on healthy eating and a healthy lifestyle. Bailey went through her own tough weight loss journey, and she uses the blog to share healthy meals and other advice for others looking to lose weight and adopt a healthy diet.
She made most of her money from sponsored posts. The rest came from ads and affiliate marketing.
Retire By 40
Latest Monthly Income Report: August 2019 – A little over $3,000
Why wait until 65 to retire when you could do it at 40? That’s what Joe wanted to do when he started Retire By 40 in 2010.
Joe did manage to “retire” by 40, leaving behind his highly technical computer design career to pursue this blog full time at age 38.
His blog isn’t just “save money” and “make money”; Joe gets deep into passive income topics (key to retiring early) like real estate, dividend stocks, and tax-advantaged investment accounts.
Joe also covers some typical personal finance stuff, and like many blogs, he has a bit of content on starting your own blog.
Joe keeps a running yearly income report on his site, but it’s not divided by month except for on a graph. That being said, he made a bit over $3,000 in August 2019. He earns money through banner ads, private ads, and affiliate marketing.
Bobby Hoyt – Millennial Money Man
Latest Monthly Income Report: October 2018 – $55,412.68
Rounding out our list of blog income reports is a personal finance blog called Millennial Money Man run by a guy named Bobby Hoyt.
Bobby hits the big 3 personal finance topics: saving money, making more money, and paying off debt. He’s got reviews, advice, how-to guides, in-depth articles on particular topics, and more.
Bobby made a whole lot of money in October (as if he doesn’t make a whole lot of money every month!). $38,563 of his income came solely from selling his two Facebook Ads courses. He made another $1,985 from his Millennial Money Mastermind group he runs with Grant of Millennial Money (sound familiar?).
The rest of his income came from ads, staff writing, affiliate marketing, and his digital marketing business.
The Ultimate List of Blog Income Reports Concluded
There’re 100 blogs on this list spanning a massive range of income levels.
And we haven’t scratched the surface. Nearly every blogger publishes income reports at some point in their blogging journey, but we just gathered the best examples.
By now, there’s little chance you DON’T see the money-making potential with blogging.
The best time to start was yesterday, but the 2nd best time to start is now!